Kickstart Your Next Promotion
Next Glass Can Get Your Brand In Front of Millions of Craft Beer Enthusiasts
![Untappd, Untappd for Business, Hop Culture and Beer Advocate logos on devices](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/hero-log-mockup-devices-003.png)
B2C Consumer Marketing Solutions:
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-SponsoredBadge.png)
Untappd Sponsored Badge
The gamification of the app is a user favorite. Badges deepen engagement across a variety of beer drinking demographics, providing ongoing opportunity to promote your brand.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-SponsoredPromo.png)
Untappd Sponsored Promotion
Untappd users will unlock your promotion upon checking in on the app. Reach our 1.5 million monthly active users who are checking-in more than 10 million beers each month. Double your visibility using our automatic follow-up email capability.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-ActivityFeed.png)
Untappd In-App Display Ads
Displayed on the Activity Feed within the app, Untappd In-App Display Ads provides prominent placement for your promotion. Promote engagement, awareness, and drive activation through geo-targetting geo-targeting in specific markets.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-Newsletter.png)
Untappd Newsletter
Reach 500k of the most dedicated craft beer enthusiasts in the country. Untappd regularly sends out a newsletter to its most active app users, highlighting best beers, events, and articles. Get dedicated craft beer drinkers excited to check-in or check out your brand.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-DiscoverTile.png)
Untappd Discover Tile
(Only available in European markets) Untappd’s Discover Tile, displayed on the home screen in-app, provides prominent placement for your promotion. Promote engagement, awareness, and drive activation through geo-targeting in specific markets.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/HC-Editorial.png)
Hop Culture Editorial
Hopculture.com averages 245K monthly page views (160K monthly uniques) from a passionate audience. By leveraging our editorial staff, we’re able to produce authoritative, localized, and wide-reaching content, at a much lower cost than traditional media companies.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/HC-Newsletter.png)
Hop Culture Newsletter
Leverage our audience of 32K subscribers in a targeted campaign. With room for a message and an image, have the opportunity to put your brand in the inboxes of thousands of craft beer fans.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-WebAds.png)
Web Ads
Take advantage of highly targeted audiences through the world’s largest community of online craft beer consumers with 12 million monthly pageviews and 4+ million monthly unique visitors.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-IGGiveaway.png)
Instagram Giveaway
If you’re looking to increase followers and awareness, giveaways are an optimal opportunity for your brand.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-IGStory.png)
Instagram Story
With nearly 150k followers on Untappd’s Instagram, your placement has the potential to be seen by a wide audience.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2022/08/UTC-IGStatic.png)
Instagram Static Post
With nearly 150k followers on Untappd’s Instagram, your placement has the potential to be seen by a wide audience.
B2B Front-of-House Solutions:
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2024/08/b2b-front-of-house-editorial-001.webp)
Editorial (Front-of-House)
With nearly 100,000 sessions recorded per year, “The Lounge” is an in-house B2B blog that publishes original content for front-of-house industry professionals.
Leverage this unique opportunity to highlight a new product or use it as a canvas to become a worldwide thought leader.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2024/08/b2b-partner-spotlight-001.webp)
Partner Spotlight (Front-of-House)
Each week, our in-house content team creates and distributes an email newsletter with articles covering a wide range of topics including industry trends and practical guides, and more.
Our B2B Partner Spotlight allows you to drop your messaging into this feed for high visibility and targeted engagement.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2024/08/b2b-foh-in-app-ads-001.webp)
In-App Display Ads (Front-of-House)
Untappd’s digital menu publishing platform is an industry-leading solution for nearly 20,000 bars, breweries, and restaurants across 75 countries,
Reach an audience of key users with a prominent display ad that appears in the Untappd backend. Our in-app display ad includes imagery, copy, and a large CTA button.
B2B Back-of-House Solutions:
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2024/08/b2b-back-of-house-editorial-001.webp)
Editorial (Back-of-House)
Through a highly optimized web experience that prioritizes SEO best practices, our brewer-centric content reaches nearly 70,000 industry professionals annually and continues to grow each year.
Leverage our platform to become a thought leader in the craft brewery scene by creating content that educates our audience while significantly enhancing your brand’s visibility.
![Image](https://sponsorships.nextglass.co/wp-content/uploads/2024/08/b2b-partner-spotlight-001.webp)
Partner Spotlight (Back-of-House)
The Ollie newsletter is quickly becoming a go-to destination for brewery professionals. With expertly curated content from real-world brewers, our newsletter showcases the latest in the craft beer scene with commentary from expert brewers and legends within the industry.
Our B2B Partner Spotlight allows you to drop your messaging into this content drip and drive awareness and demand for your brand.